Shopify speed statistics: 280 websites measured
By Christian Schreiber · Updated
Shopify hosts the shop, the CDN and the checkout, so server response time is rarely the problem. What decides speed on a Shopify store is the theme and, above all, the apps: each review widget, upsell tool, chat bubble and tracking pixel adds JavaScript that runs on every product page.
Causes and fixes: Core Web Vitals for Shopify.
By Core Web Vitals pass rate, Shopify ranks second of six platforms with their own page, behind Drupal, ahead of WordPress. Clearest advantage over all measured websites: Pass all three Core Web Vitals, 59% against 49%. Largest gap: Page weight (median), 6.3 MB against 4.3 MB.
Core Web Vitals on Shopify
59% of the 280 measured Shopify websites pass all three Core Web Vitals with real-user data. Across all measured websites the figure is 49%.
| Metric | Good | Median | Middle half | Threshold |
|---|---|---|---|---|
| LCP | 81% | 1828 ms | 1441 ms – 2244 ms | 2500 ms |
| INP | 74% | 152 ms | 122 ms – 203 ms | 200 ms |
| CLS | 80% | 0.03 | 0.01 – 0.07 | 0.10 |
Median mobile Lighthouse score: 41. Why lab score and field data diverge is explained in the Website Speed Statistics.
Who runs Shopify in this sample
Shopify sites in this sample are mostly direct-to-consumer brands and retailers, from single-product stores to large catalogues on Shopify Plus. All of them share the same hosting and checkout infrastructure, so differences between them come from the theme, the apps and the media on the page rather than from servers.
How to read your own Shopify values
Because hosting is the same for every store, a slow time to first byte says little about your own setup, and the median is a fair benchmark for any store. Compare your INP with the faster quarter: if you sit well behind it, the gap is almost always on your side of the theme. Product pages usually load more than the home page measured here, so treat these values as a lower bound for your product templates.
Shopify by region
Field data of Shopify websites per region.
| Region | Websites | Pass all three | LCP p50 | INP p50 | CLS p50 |
|---|---|---|---|---|---|
| Worldwide | 280 | 59% | 1828 ms | 152 ms | 0.03 |
| DACH | 52 | 71% | 1477 ms | 141 ms | 0.01 |
| United Kingdom | 33 | 76% | 1546 ms | 143 ms | 0.02 |
From 30 websites per region.
More metrics: TTFB, FCP, TBT and Speed Index
Thresholds and sources: Website Speed Statistics.
| Metric | Source | Good | Shopify median | All websites median | Threshold |
|---|---|---|---|---|---|
| Time to First Byte | Field data | 82% | 579 ms | 684 ms | 800 ms |
| First Contentful Paint | Field data | 76% | 1461 ms | 1536 ms | 1800 ms |
| Total Blocking Time | Lab | 15% | 917 ms | 771 ms | 200 ms |
| Speed Index | Lab | 1% | 10031 ms | 8631 ms | 3400 ms |
Page weight and third-party code
A Shopify home page transfers 6.3 MB at the median, of which 2.1 MB is JavaScript. 99% load third-party code, from a median of five providers.
| Provider | Share | Main thread (median) |
|---|---|---|
| Shopify part of the platform | 63% | 152 ms |
| Google Tag Manager | 61% | 470 ms |
| Klaviyo | 48% | 181 ms |
| Meta (Facebook) | 24% | 283 ms |
| Microsoft Clarity | 23% | 186 ms |
| OneTrust (Optanon) | 11% | 140 ms |
“Part of the platform”: Lighthouse counts these files as third-party because they load from a domain of the platform itself. They belong to the system and cannot be removed like tracking scripts.
Most common lab findings
| Finding | Share | Saving (median) |
|---|---|---|
| Render-blocking resources | 97% | 5081 ms |
| Images not properly sized | 88% | 1839 ms |
| Unused JavaScript | 75% | 1350 ms |
| Unused CSS | 66% | 300 ms |
| Images not in next-gen formats | 28% | 535 ms |
Typical Shopify performance bottlenecks
Large hero images and sliders usually set the LCP. Apps are a frequent cause of a slow INP, because their scripts load early and compete with the add-to-cart button for the main thread. Removing an app in the admin does not always remove its code from the theme, so leftover snippets are worth checking after every cleanup.
Related guides: Largest Contentful Paint (LCP) · Interaction to Next Paint (INP) · Reduce unused JavaScript
Shopify by industry in this sample
- Online retail: 98%
- Food and restaurants: 1%
- Media and publishing: 0%
- Software and SaaS: 0%
Other platforms
How does your Shopify site compare?
Run a free test and put your values next to the Shopify median.
Test your website